Actually, we completely agree. Some people swear naturally and it sounds like they do it effortlessly. Others swear like they are trying to be tough and don't do it well.
For example, I've been around Hackathorn for the last 30 years. I didn't realize he swore so much because he does it so smooth and when he swears it fits naturally into the conversation. I asked my wife if Ken swore and she said he drops the "F" bomb, but probably cleaned it up a little around her.