Sounds about right.
I'm half amazed that they're selling a 40 cent piece of 3D printed plastic with an 8 cent screw and charging close to $30 for it as something innovative when similar products costing about $3 have been around for years. Hell, the MagPul GL is only $25.
They also ripped off Robin Taylor's Seattle Slug (the brass and aluminum plugs) which has always cost around $35 and are charging (gasp) $100 more for it.
Unreal...