Originally Posted by
fatdog
The other interesting tidbit my friend who is in management at this big distributor told me (they carry dozens of product lines, all firearms or firearms related) is that based on the first two months and and his forecast for March, the gun business overall is going to be down >30% over Q1 '16. In other words, a crash. 2015 and 2016 were record years for them, but America's greatest ever gun salesman has now retired, and people are sitting on a MOUNTAIN of inventory.
He said look for a big uptick in the pace of sales & promos as they all struggle to adjust inventories this Spring. If Q1 finishes as badly as they are forecasting, there will be a sense of urgency about inventories and costs in Q2. In his words, from gunshops to distributors to manufacturers, some of the weak may even fail in this environment.